What makes Identityθ different
Unified Customer Profiles
Every interaction across web, WhatsApp, email, and app flows into one living profile. Purchase history, browsing behavior, support conversations, and channel preferences — no more data silos.
Predictive Scoring
Daily-updated scores for churn risk, purchase intent, and lifetime value per customer. Know who's about to leave, who's ready to buy, and who your VIPs are — before they tell you.
Smart Consumption Modeling
Predicts when each customer will run out of consumable products based on their unique usage patterns. Powers Skillθ replenishment reminders with precision timing.
Live in three steps
Connect your channels
Connect your store, WhatsApp, email, and support channels. Identityθ starts ingesting data immediately.
Unified profiles build in real time
Identityθ builds and continuously updates unified profiles as customers interact across every touchpoint.
Predictive scores power automation
Predictive scores and consumption models power personalized automation across all xθ products.
Results that speak for themselves
How brands use Identityθ
Churn Prediction & Prevention
Identify at-risk customers before they leave and trigger automated winback via Skillθ.
Purchase Intent Scoring
Know which visitors are ready to buy and prioritize them with personalized offers.
Customer Lifetime Value Tracking
Track LTV by cohort, channel, and product to optimize acquisition spend.
Consumption-Based Replenishment
Predict product run-out dates per customer to drive perfectly timed reorders.